24 Oct 6 Moves That Will Secure You the Content-King Crown
Marketing Content Writing – Rule with quality content ...
17 Oct Let’s Talk About Us …
The secret to writing a knockout About Us page? It’s not about you. Written by Katherine Tate 5 min read “Hey, hi … we make toasters. We’ve been making toasters since 1957. Our toasters come in black, red and stainless steel. Buy one now.” Will you fall over...
10 Oct How to Start a Successful Business Blog in 3 Easy Steps
Dare to be you, be organised, be on point – and see your business blog flourish Written by Daniela Cavalletti 8 min read I have absolutely no idea what to $&##%@ write about for our business blog this week …. Arrrrggghhh!!! If you’ve ever found yourself thinking along those...
03 Oct Tone Deaf? Here’s How to Find Your Brand’s Tone of Voice
Try these 3 easy exercises to nail your unique tone of voice Written by Katherine Tate 4 min read “People don’t always remember what you say or even what you do – but they always remember how you made them feel,” is a popular quote attributed to a...
19 Sep 7 Obvious Signs You Need New Website Content
Fresh website content writing – the magic potion for a tired site Written by Daniela Cavalletti 5 min read Deep down you know it’s not right … The style of website content writing that was so perfect for your business five or so years ago? It’s looking...
12 Sep Why You Need to Hire a Writer to Help Your Business Grow
Clever companies hire a writer to increase their bottom line Written by Daniela Cavalletti 4 min read You’re, of course, able to write your own marketing or business content. But will this copy make your business grow? Do you have the time to stay on top of the...
05 Sep Top 5 Content Marketing Resources You Need(ed)
How to get your Content Marketing Done … And Stay Sane Written by Daniela Cavalletti 5 min read Oh, there are so many excellent resources out there, to help you develop and nail your content marketing strategy ...
22 Aug Just the Facts Ma’am, Just The Facts
When it comes to content creation, honesty is always the best policy Written by Bryan Szabo 3 min read In one of my recent blog posts I talked about moving from being a passive consumer of content to an active creator of it. Today, I’d like to talk...
08 Aug How to Avoid This Costly Business Bottleneck
Are you holding back your own business? Written by Daniela Cavalletti 5 min read I just had a chat with one of our clients, let’s call her Annie. Annie’s business competes in the very crowded property and real estate market. Her excellent processes, the team’s work ethic, and...
18 Jul 7 Deadly Content Marketing Mistakes That Will Kill Your Sales
How to win the marketing message war with your competitors Written by Daniela Cavalletti 7 min read A lot of our daily communication happens in writing these days: from text messages, via social media posts and comments, to personal and work emails. We all type away more than...