19 Dec The Best 34 Stories You Might Have Missed In 2017
I’m compiling my holiday reading list – what’s on yours? Written by Daniela Cavalletti 3 min read Wait, wait ...
12 Dec Blogging for Business – How to Create Content Your Customers Crave
Is your blog content interesting enough to grow your customers? Written by Daniela Cavalletti 4 min read For as long as I can remember, I’ve loved creating connection by writing personal messages. I’m still this (now somewhat) rare beast: a regular snail-mail card sender in the age of...
14 Nov 5 Content Strategies That Will Boost Your Sales
One of the best ways to boost sales is with a knockout content marketing strategy. Written by Daniela Cavalletti 6 min read We all do only business with people whom we know, like and trust. That’s equally true for your potential customers. So in order to connect with...
07 Nov 19 Things That Will Make You Happier at Work in 2018
These Tools Will Make Business Better + More Fun Every Day Written by Daniela Cavalletti 9 min read How many hours do you spend at work each day? In a week, or in a year? And how many of those hours are actually fun and productive, leaving you...
31 Oct My (Not So) Secret Love
How a nerdy girl found her secret love ...
24 Oct 6 Moves That Will Secure You the Content-King Crown
Marketing Content Writing – Rule with quality content ...
17 Oct Let’s Talk About Us …
The secret to writing a knockout About Us page? It’s not about you. Written by Katherine Tate 5 min read “Hey, hi … we make toasters. We’ve been making toasters since 1957. Our toasters come in black, red and stainless steel. Buy one now.” Will you fall over...
10 Oct How to Start a Successful Business Blog in 3 Easy Steps
Dare to be you, be organised, be on point – and see your business blog flourish Written by Daniela Cavalletti 8 min read I have absolutely no idea what to $&##%@ write about for our business blog this week …. Arrrrggghhh!!! If you’ve ever found yourself thinking along those...
03 Oct Tone Deaf? Here’s How to Find Your Brand’s Tone of Voice
Try these 3 easy exercises to nail your unique tone of voice Written by Katherine Tate 4 min read “People don’t always remember what you say or even what you do – but they always remember how you made them feel,” is a popular quote attributed to a...
19 Sep 7 Obvious Signs You Need New Website Content
Fresh website content writing – the magic potion for a tired site Written by Daniela Cavalletti 5 min read Deep down you know it’s not right … The style of website content writing that was so perfect for your business five or so years ago? It’s looking...