06 Mar How to Teach Yourself to Be Less Stressed + Frantic
Too busy? You cannot make your days longer to get everything done (sorry). But you can change your perception of time. Sooth your buzzing brain by teaching yourself to be less frantic. Written by Daniela Cavalletti 9 min read I’ve just come back from...
20 Feb How to Successfully Write for a Global Audience
Want to get noticed around the world? Here are my 13 dos and don’ts when writing for a global audience of international clients. Written by Daniela Cavalletti 8 min read I’ve just come back from visiting an international mix of clients, family and friends in...
13 Feb 11 Valuable Lessons from 30-Odd Years of Writing Marketing + Business Content
Becoming a confident content writer doesn’t happen overnight. Let the writing rules I learned over three decades give you a leg-up – and a head start over your competition. Written by Daniela Cavalletti 9 min read Today I realised that I had missed a personal...
30 Jan How to Get Personal in Your Content Marketing – Stay Real Without Damaging Your Professional Image
Finding the right balance between professional persona and authenticity makes you approachable, strengthens your brand – and ultimately attracts the right clients. Written by Daniela Cavalletti 7 min read Do you ever want to write about yourself and your experience (in a business blog, book...
23 Jan How a Bad Year Made Me a Better Person
Mindset determines everything we do and feel – and that includes how we see our past and anticipate the future. Change your mindset to change how you experience life. Written by Daniela Cavalletti 7 min read So, it’s almost the end of January of yet...
16 Jan 3 Easy Tips: How to Write Content + Get Results
Stuck for a writing angle? Got your blog or book started …. but then ideas fizzled out? You’re not alone – every writer experiences this dilemma. But there are ways out of the black hole of writer’s block. Written by Daniela Cavalletti 3 min read...
19 Dec The Best 34 Stories You Might Have Missed In 2017
I’m compiling my holiday reading list – what’s on yours? Written by Daniela Cavalletti 3 min read Wait, wait … how did Hanukkah and Christmas come around so quickly again? Whichever way I look at it, though, it’s the last week before the CavaCom Copywriters...
28 Nov Does Your Writing Matter?
How to create content that your readers will love Written by Daniela Cavalletti 3 min read What’s your favourite blog, magazine or newspaper? Which websites do you love reading – and keep coming back to? Have you ever seen an advertisement that stayed with you...