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Daniela Cavalletti is wearing a green dress and is pulling a funny face as someone is fiddling with her long hair, holding a can of hairspray.

13 Feb 11 Valuable Lessons from 30-Odd Years of Writing Marketing + Business Content

Posted at 05:19h in Content Marketing, Copywriting, How To ... by Cavalletti Communications 2 Comments
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Becoming a confident content writer doesn’t happen overnight. Let the writing rules I learned over three decades give you a leg-up – and a head start over your competition. Written by Daniela Cavalletti 9 min read Today I realised that I had missed a personal milestone: I had...

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Accessible content is all about giving people the ability to participate in the world around them. It builds in flexibility to accommodate everyone’s needs and preferences. The more we learn and know about accessible content creation, the better our connections will become | Cavalletti Communications copywriters

17 Jan Accessible Content: What It Is, and How to Create It

Posted at 07:34h in Copywriting, Featured Articles, How To ... by Cavalletti Communications 0 Comments
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Accessible content is all about giving people the ability to participate in the world around them. It builds in flexibility to accommodate everyone’s needs and preferences. The more we learn and know about accessible content creation, the better our connections will become. 5 min read When I...

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Six tips to keep you and your business healthy through the silly season - Cavalletti Communications Copywriters

05 Dec How to Avoid Waking up with a (Business) Hangover in the New Year

Posted at 06:21h in Business, Featured Articles, How To ... by Cavalletti Communications 4 Comments
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My New Year tips for good personal and business health  Written by Daniela Cavalletti 7 min read Many of you know that I grew up in Germany; a place where Christmas season was marked by piles of snow. With the delicious smell of Glühwein, nibbling gingerbread hearts, and...

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Website content that sells | Cavalletti Communications

27 Oct How to Write Website Content That Sells

Posted at 07:29h in Content Marketing, Copywriting, How To ... by Daniela Cavalletti 0 Comments
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Our attention spans keep shortening, and you have less and less time to engage and convince your potential new client that you are right for them. So you need to ask yourself:  does my website content still cut through? Written by Daniela Cavalletti 4 min read We’re in...

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How to get motivated to write... Or do anything, really | Cavalletti Communication Copywriters

27 Oct What to Do When You Feel Stuck

Posted at 07:13h in Copywriting, Featured Articles, How To ... by Cavalletti Communications 0 Comments
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Feeling stuck? Having a healthy dose of creativity handy makes everything we do in life and business flow better. But here’s the crunch: you have to work for that inspiration to strike. Written by Daniela Cavalletti 6 min read I had a busy, hectic week. And frankly,...

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shake off that writer's block! Learn how to make your writing pop again with Cavalletti Communication Copywriters

29 Aug Cure Your Writer’s Block – Here’s How to Jump-Start Your Creativity

Posted at 05:22h in Content Marketing, Copywriting, How To ... by Cavalletti Communications 0 Comments
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Stuck for content ideas? Learn how to make your writing pop again. Written by Daniela Cavalletti 5 min read It’s that time of the month again … Time to write your stash of blog posts or create your regular newsletter full of clever content. But you’re stuck. Your creativity-well...

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Good Advice - Content curation and creation tips from copywriters and ghostwriting experts

21 Aug What is Content Curation – and Why Do You Need It?

Posted at 07:13h in Content Marketing, Copywriting, How To ... by Daniela Cavalletti 1 Comment
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Content Curation Explained: It’s Good to Be Opinionated Written by Daniela Cavalletti Content is still king. With our insatiable hunger for information in the digital age, every business needs to create a lot of (quality) content to stay ahead of the competition (or at least not be...

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Confessions of a Recovering Perfectionist - Why Perfectionism Sucks for this Copywriter

17 Jul Curb Your Perfectionism; It Sucks

Posted at 05:26h in Business, Copywriting, How To ... by Daniela Cavalletti 5 Comments
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Confessions of a Recovering Perfectionist Written by Daniela Cavalletti 6 min read Perfectionism intrudes into our lives in many forms, and often it's hard to escape from. You might be polishing that presentation or catching up on work well into the wee hours. We're missing out on sleep,...

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Compassion in business – being kind to ourselves and showing empathy for others makes for better business. I found out myself. And science proves it, too. By Copywriter Daniela Cavalletti on the Cavalletti Communications Blog

02 Jul Whispering The (Business) Language of Love

Posted at 00:17h in Business, How To ..., Things We Love by Daniela Cavalletti 2 Comments
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Why Being Compassionate Makes Good Business Sense Written by Daniela Cavalletti 4 min read There was a time in early 2017, when my life resembled a Monty Python sketch: one surreal event following another. The “what the heck …?!” feeling reached top-pythonesque levels when my scooter was rear-ended by a...

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Stop Being too Hard on Yourself with these 7 tips from Cavalletti Communication chief copywriter

27 Jun Stop Being So Bloody Hard On Yourself

Posted at 06:21h in Business, Featured Articles, How To ... by Cavalletti Communications 0 Comments
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Here Are 7 Ways to Be Less of a Pain … to Yourself Written by Daniela Cavalletti 7 min read At the end of each year – or the latest in early January, when the festive frolics have been and gone – we tend to look back at...

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